Browsing Terry O'Malley Fonds RG 72 by Title
Now showing items 43-44 of 44
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You can count on it!2009-02-05We’re having a really great run on our nylons. In the 1960's and 1970's Lightning Fastener's market share was being challenged by cheaper, but less dependable imports.
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Zephyr nylon zipper2009-02-05Lightning Fastener ad featuring the Lightning Zephyr nylon zipper from the 1965 Women’s Wear campaign. See the 1965 Womens Wear campaign creative rationale for a rough draft of this advertisement.