Digital Repository

Terry O'Malley Fonds

DSpace/Manakin Repository

Terry O'Malley Fonds

 

Terry O'Malley donated his professional archives to the James A. Gibson Library in 2003. Terry O'Malley made significant contributions to the field of advertising as creative director and president of Vickers & Benson. The archives reflects his creative efforts and includes not only successes but also rough drafts and sketches of ideas that never made it off the page. Terry O'Malley and the Vickers & Benson team not only promoted commercial products such as beer, fast food, hockey equipment and sporting events, but also promoted national government sponsored events and programs. Enjoy these sample records from the fonds and contact us for more information. The finding aid for the Terry O'Malley Fonds can be located at http://dr.library.brocku.ca/bitstream/handle/10464/2695/rg722009.pdf?sequence=1
To find out more about Special Collections and Archives please visit http://www.brocku.ca/library/collections/special-collections-archives

Recent Submissions

  • O'Malley, Terry (2011-10-05)
    Poster from the 1960s campaign "Carling Red Cap Ale Society"
  • Unknown author (2009-02-05)
    A billboard featuring one of the headlines - "I want a Big Mac".
  • Unknown author (2009-02-05)
    Print ads featuring the "story" of the Quarter Pounder. The ad highlights the many features of a Quarter Pounder, including the beginning, the middle and the end.
  • Unknown author (2009-02-05)
    This script is dated 1996, but may have been reused from a commercial used in 1983.
  • Unknown author (2009-02-05)
    I'm Ronald too! An ad placed by Vickers & Benson celebrating 10 years of successful partnering with McDonald's Restaurants.