Abstract:
This thesis deals with the everyday use of propaganda in Romania, between 1971 and 1989.
It explores the way in which the propaganda discourse of the Romanian Communist Party
was disseminated through popular culture artifacts targeting children: Pioneers' magazines,
textbooks, Almanacs and moralizing stories. These artifacts configured the image of a model
child, whose preoccupations complied with the requirements of the Romanian Communist
Party and communicated a set of recommended practices, to be followed by Romanian
children. At the same time, the thesis incorporates the response of the actual children to these
desirable practices, and implicitly, their response to state propaganda.